Grocery stores have many ways to show different customers different prices based on their personal data. Several states seek to ban so-called “surveillance pricing.”
Read More
Personalized pricing was a popular topic at the National Retail Federation’s annual convention in New York City this month, reports Food & Power Reporter Claire Kelloway. Grocery stores can leverage a combination of data analytics and customer identification and tracking tools to offer real-time individual pricing and promotions, both online and in-store. While the practice may still be in its infancy, some experts believe that personalized prices will become the standard in food retail and beyond.
Read More