Why You Should Pay Attention to the Heinz/Kraft Merger

Posted Leah Douglas Leah Douglas, Mergers & Acquisitions

Mergers and acquisitions in the food sector rarely draw the eye of supermarket shoppers. But name recognition has brought last week’s announced merger of H.J. Heinz Co. and Kraft Foods Group Inc. to the fore of business news. After all, these companies’ products are household staples — most readers of this article probably have a Heinz or Kraft product in their refrigerator right now. While this merger may seem innocuous — who cares that the mac and cheese company owns the ketchup company? — there could be serious ramifications for consumers and producers.